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Friday, January 10, 2014

Science Site Says Godzilla 2014 Will Bomb

The site Silicon Angle.com posted an article on what it thinks will be the biggest bombs this year movie wise the article mentions RoboCop, Marvel’s Guardians of the Galaxy, and...Godzilla. I for one certainly don't agree but they they show a not so good track record for Godzilla films lately and with people saying Pacific Rim was a failure at the box office it does get this fan a little nervous. I still believe when it all is said and done (movie, DVD/Blueray, toys, etc.) Godzilla will be a success. Below is what they had to say about Godzilla and click here for the full article.

Hands down, Godzilla will be the biggest box office bomb of 2014. Godzilla as a character is box office poison. In fact, the last three Godzilla movies released domestically have flopped: “Godzilla 1985” made $4M; “Godzilla 2000” made a whopping $10M and the last attempt at a Hollywood-style big budget remake, also called “Godzilla” bombed so badly that its lead toy licensee went bankrupt.
Moreover, the last Godzilla movie,“Godzilla: Final Wars,” was produced a decade ago, and it bombed so hard that the studio, Toho, Co. Ltd., put the entire franchise on ice. That installment cost $20M and made $12M in Japan, and had the lowest admission numbers for a Godzilla movie in nearly 30 years. Following that bomb, the film’s director, Ryuhei Kitamura, has been cranking out budget rate horror slasher flicks ever since—choice fare like “Midnight Meat Train” and “No One Lives.”
Aside from Godzilla, the giant monster genre as a whole is anemic. “King Kong” flopped, despite having Peter Jackson at the helm; “Pacific Rim” bombed, despite having umpteen giant monsters battling on screen; Gamera the Brave, about a lumbering giant turtle monster, delivered weak numbers at the box office; and even among the outer edges of the giant monster genre, recent films “Jack the Giant Slayer” and “Walking with Dinosaurs” flopped as well.
Ultimately, if Peter Jackson couldn’t turn “King Kong” into a mega-size box office hit, the likelihood of an indie film director—Gareth Edwards—making a big budget giant monster action film like “Godzilla” a global, profitable hit are essentially non-existent.
The $160M Godzilla is also sandwiched between some of the summer’s sure-fire mega hits, with Sony’s “The Amazing Spider-Man 2” coming at it with strong tailwinds just two weeks before, and the double team of Adam Sandler’s latest summer comedy “Blended” and Fox’s “X-Men: Days of Future Past” opening just one week later with strong headwinds pointing right at Godzilla. Godzilla will be hit from all sides, and theater owners will be allocating more screens for “X-Men” and “Spider-Man” rather than taking a chance on empty theaters screening “Godzilla.”
It’s also worth noting that the marketing to date for “Godzilla” has been rather weak (and nearly invisible). Considering that “Godzilla” is the last film that Warner Bros. is co-financing with former producing partner, Legendary Pictures, we believe that Godzilla’s box office results aren’t exactly WB’s top priority at this time. Especially considering that the studio is opening up an Adam Sandler summer comedy only one week after Godzilla’s release. It should also be noted that WB is only financing 25% of “Godzilla,” so its exposure is minimal. And since the two companies have effectively divorced, we don’t expect a “full court press” on the marketing front from WB, who is distributing worldwide except for Japan.
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